Category Archives: Groupon

James Moran of Yipit: Group Buying By The Numbers – #ILMEast

Thought I’d do some liveblogging of Jim’s talk at ILM East. First a couple of Deal-a-Day forecast nuggets from Bobbi Loy-Luster Volume will increase but growth rates will taper off. $873MM in 2010 daily deal revenues Low forecast = $2B in 2015. High forecast=$6B. Now to Yipit: Yipit aggregates daily deals from a variety of [...] Continue reading

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Groupon Reviews As Google Places Citations = More IYP SEO Woe

Reviews of businesses on Groupon have been spotted on Google Place Pages since January: Last year I speculated that social local applications like Twitter & Foursquare could start to cause a lot of SEO problems for IYPs because they could easily replicate the IYP structure while providing a lot more unique content. Groupon reviews are [...] Continue reading

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